Today we rolled out one of the most-requested features, released new help articles and removed several minor bugs to improve your experience. Let’s dive in.
Instagram Integration Is Live
You can now connect and manage your Instagram account directly within Hype.
- Head to Settings → Integrations and link your brand’s Instagram.
- Then select the “Instagram Post” brief where you can create engaging posts using AI and publish directly to Instagram.
Remember you can connect and manage Facebook, LinkedIn and Instagram all inside of Hype AI.
New: Resource Articles for Common Use Cases
We’ve launched a new set of how-to articles written specifically for marketers. These include:
- The 10 Most Common Mistakes In Briefs And How To Fix Them
- How To Create A Month Of Social Posts In One Hour Using Hype
- How To Generate Realistic Food Images With HypeStudio
- Troubleshooting Image Inconsistencies: Why Doesn’t It Look Like The Last One?
- How To Set Up And Use Customer DNA For Better Content
- How To Brainstorm Promotional Ideas Using Chat
- What To Do When Your Product Images Look Too “AI”?
- How To Validate Campaign Ideas With Hype AI Before Launching
- How To Use Hype For Offline Marketing
- When Should I Update My Brand DNA And Why It Matters
We've also released a 60-second video overview of the Hype platform. It covers what you can do, how it works, and why it’s built for modern marketing teams.
Visual Style Highlight: Coastal Chic
Breezy, effortless, elegant, sunlit, natural
In our image generator - you have access to over fifty exclusive styles curated by some of the best Art Directors in the world. This week we are excited to highlight the Coastal Chic Style.
About this style
Coastal Chic blends relaxed beachside vibes with polished minimalism—think light linens, sun-bleached wood, sandy neutrals, and ocean blues. It's ideal for brands that want to convey understated luxury, comfort, and a connection to nature and the sea.
Best Practices for using the Coastal Chic style
- Use for lifestyle, fashion, or decor storytelling that feels relaxed, clean, and naturally elevated.
- Prioritize soft, natural lighting and earthy color palettes—white, beige, driftwood, and pale blues.
- Feature airy spaces, casual-chic outfits, and beachy details like woven baskets, shells, or surfboards.
Need Inspiration?
Download our new Brief Ideas PDF, packed with real-world examples across industries to help you get started fast. This is especially useful for newer teams or anyone looking to expand use cases.
Minor Fixes & Improvements
- Fixed various minor bugs inside of HypeStudio
- Added a Billing tab with payment history and credit card management
- You can now delete old Customer Personas in BrandDNA
That’s it for this update. As always, your Customer Success Manager is here to help you take advantage of what’s new. And if you haven’t already, check out the Resource Center for more information.
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